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Baumon Methodology
1st
stage Briefings to extract knowledge/experience
from the presenter. Knowledge is the basic input of any job
developed by Baumon. The main focus is the to search an attractive
value proposition through sustainable competitive advantages
with positive impact on the targeted audience. |
| 2nd
stage
Ideas organization without concerns with visuals. All professionals
involved receive a short text summary for revision. Consolidation
of all commentaries.
|
3rd stage
Data and information are inserted. Alignment with the thought
process. If any point is not reasonably sustained either the
data or the statements are wrong. Adjustments.
|
4th stage
Approach definition according to the audience’s profile,
considering important aspects such as language, motivational
and convincing factors.
|
5th
stage
Logical sequence
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6
stage
Layout with visual thinking and media inclusion.
|
7 stage
Wrap up + dry run
Observation: The whole material is produced exclusively in
PowerPoint and sent to the customer for future customizations.
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